Earthy guidance for real life
Make a workable budget, grow an emergency fund and plan your next move with a named coach—without private-wealth minimums or unexplained automation.
Coaching and education—not product sales or investment tips.
Your first week
One clear plan, reviewed by a person.
What to expect
We're building My Business around promises we can keep—not invented testimonials or vague claims.
Your coach learns your situation and keeps the thread between check-ins.
We focus on budgeting, savings, debt and practical planning, with clear signposting when regulated advice is needed.
Automation may sort spending or draft a summary, but it is labelled and personal guidance is human-reviewed.
A steadier way forward
We turn the moving parts—income, bills, debt, savings and near-term goals—into a realistic plan you can use within your first week.
Ask questions asynchronously, join a monthly workshop and get practical feedback without booking a formal adviser appointment.
AI can categorise and flag; your coach supplies context, judgement and accountability. You'll always know which is which.
1 week
Target for receiving your first personal plan
1 coach
A named person who knows your context
100%
Transparent labelling when AI lends a hand
Simple membership
Prices are introductory and may be tested during the pilot. No private-wealth minimums, and no pressure to buy financial products.
Free
Start with a clearer picture of where you stand.
Core
A personal plan and ongoing access to a real coach.
Plus
More focused support for a goal that matters now.
Teams · £6–10 per employee/month
Core access, live workshops and anonymised aggregate reporting for employers, universities and member organisations.
One useful first step
Take the free resilience quiz, see where your foundations are strongest and choose the next small action worth taking.